Designing for your target audiences

There are only two types of visitors that regularly access a firm’s website. Human internet users are the first type, namely prospective clients, current clients and competitors. Robots and machines, otherwise known…

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Reducing business expenses

Having control over your business expenses is an essential part of running a successful small business. Fortunately, controlling your expenses does not have to be hard work. Consider the following ways to…

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How to improve efficiency

Efficient businesses create more with less. They are driven by highly-motivated employees and inspirational leaders. They understand the power of time-management, organisation, and most importantly, managing their resources. To improve the efficiency…

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Staying ‘super’ compliant

Employers have a legal responsibility to pay eligible employees superannuation to provide for their retirement. And although most employers do the right thing, some do try to bend the rules which can…

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Fuel tax credit mistakes

Fuel tax credits are provided to businesses who acquire, manufacture, import or use fuel in part of running a business. These credits can greatly benefit business owners but it is important to…

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Improving email open and click rates

Open and click rates provide firms with key information about their email marketing campaigns. Open rates show how many email campaigns were opened by clients, and click rates show how many of…

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Risks of investing in cryptocurrencies

Bitcoin experienced its worst first quarter in history in 2018, falling from $13,412.44 to $6,928.85 in the three months to 31 March. Bitcoin, among other cryptocurrencies, are slowing down with market values…

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Public speaking tips to win over a crowd

For a lot of people, public speaking isn’t their most strongest suit. But for many business owners, public speaking is inevitable at some point in their working career. Public speaking can provide…

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ATO alerts issued for unclaimed super

The Australian Tax Office (ATO) will be contacting 80,000 individuals, starting this week, to alert them of unclaimed super. An email campaign will alert members about ATO-held unclaimed super money from 5…

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ATO targeting holiday homes

The Tax Office has rental property owners in its sights this tax season with a large number of mistakes, errors and false claims made by some using their own property for personal…

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Habits for success

Habits are extremely important when it comes to goal setting. Your habits can guide you towards success or derail you. Having set habits helps to discipline and motivate you to stay on…

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Why you should start podcasting

Podcasting is becoming an increasingly popular way to connect with audiences on a more personal level. The benefits are endless – podcasts are easily accessible, provide an engaging platform to discuss news…

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Cutting down your marketing costs

When business is struggling, one of the first places business owners look to cut costs is in their marketing efforts. Although many do not view marketing as an essential element, it can…

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Non-arm’s length income from trusts and SMSFs

The ATO is reminding self-managed super funds (SMSFs) of the rules regarding non-arm’s length income from trusts. The non-arm’s length income rules can apply to investments, transactions and other arrangements undertaken by…

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Bitcoin tax scammers

The Australian Tax Office (ATO) is warning taxpayers to be aware of scammers impersonating the Tax Office and demanding cryptocurrency such as Bitcoin as payment for fake tax debts. The ATO became…

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Recovering from a blunder

Mistakes happen all the time, and although they can be embarrassing, you can recover from them. Whether the mistake was minor or costly, handling the error with professionalism can save your dignity…

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Ways to reward your staff

Rewarding staff is essential if want to maintain happy staff. Here are seven ways to reward your staff: Donate in their name Donating to a charity of choice selected by the employee…

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Tricks to save more money

Most people, at some stage or another, will need to save money. Whether it is for a large purchase such as a house deposit or money for a rainy day, similar savings…

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SMSFs and cryptocurrencies

Bitcoin and other cryptocurrencies have become increasingly popular over the past few years. As many keen investors jump on board, the ATO is reminding SMSFs to be aware of the tax consequences.…

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Ways to improve your business

Business owners should always be on the lookout for ways to improve their business. It can be easy to fall into a trap of complacency, especially when business is doing well but…

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Onboarding tips

A solid onboarding process not only gives a great first impression for new hires but it can also help to keep them for longer. Here are three tips for a smooth onboarding…

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Big four banks remove unfair contract terms

Following new legislation introduced in November 2016 to provide protections to unfair contract terms for small business, the big four banks have changed their terms to meet new standards. The Australian Securities…

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Online marketing to improve awareness

Businesses know the impact of digital marketing but many small businesses are still lagging behind when it comes to incorporating digital into their marketing efforts. A lack of time, knowledge or experienced…

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Employers urged to act now for Single Touch Payroll

The Australian Tax Office (ATO) is urging employers with 20 or more employees to prepare for the introduction of Single Touch Payroll. Single Touch Payroll will be introduced from 1 July 2018,…

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Tax tips for property investors

Property investors can access a wide range of tax deductions and items subject to depreciation for their rental property yet many miss out on unknown tax breaks, foregoing an average of $20,000…

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Tips to being a successful entrepreneur

Being a successful entrepreneur is hard work, in Australia only 40 per cent of small businesses are still operating three years after starting according to the Australian Bureau of Statistics. If you…

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Standing out against your competition

When going for a job interview, it is important that you stand out against your competition. This can be tricky when you rely solely on the skills you possess and not the…

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Google hacks you never knew

Google is one of the most popular search engines and for good reason. However, finding useful results can be frustrating. Fortunately, there are some Google search shortcuts which can help generate the…

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Saying no to pushy salespeople

It is more than likely at some stage of your life you will encounter a pushy salesperson attempting to close a sale. And although you may feel rude to decline, it is…

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Defining business values

Business values, much like personal values, influence behaviour and provide a set of rules or guidelines to follow. However, in a business context, values are often set and ignored. To avoid this,…

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Eligibility for the downsizer measure

As of 1 July 2018, the Government will introduce a new measure that allows the contribution of up to $300,000 of proceeds from downsizing a home to be added to superannuation. The…

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Starting a business with minimal funds

Starting a business with little to no personal capital will be challenging, but it is not impossible. Luckily, if you think creatively, there are a number of ways you can start your…

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Workplace bullying

Workplace bullying can only impact a business negatively. It is imperative to be on the ball and stringent in creating an open and inclusive work environment for all who come into contact…

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Keeping remote employees engaged

Hiring the best team possible for your business often means hiring individuals that will need to work remotely. It is important to keep these individuals engaged. There are a number of strategies…

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Are you at the top of your social media game?

The way social media can be used as a marketing tool for your business is constantly evolving. To remain at the top of the game and ahead of your competition, you need…

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Work-related expenses

The Australian Taxation Office is continuing to pay close attention to claims made as ‘work-related expenses’ throughout 2018. Making incorrect claims of work-related deductions can land you in hot water with the…

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Building awesome business relationships

An important aspect of any successful business is the ability to build and maintain strong business relationships. Whether you like it or not, at times you will find yourself surrounded by people…

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Setting up your SMSF correctly

Setting up your self-managed super fund can be a daunting process; you want to ensure you are covering all legal requirements throughout the process. The Australian Taxation Office has outlined steps to…

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Managing investment risks

Investing can be a great financial strategy, but only if risks are managed appropriately. When investing, it is important to understand three aspects surrounding risk; what it is, why it’s important, and…

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Handing the family business over to your kids

Keeping the business in the family when you decide it’s time to retire is a common choice for many business owners. However, ensuring the change of hand is carried out effectively is…

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2018 business trends

To keep your business relevant in 2018, staying up to date with emerging business trends is essential. There are a number of strategies you can incorporate into your business model to ensure…

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Tax deductible legal expenses

While we like to think of business ventures as a platform to make money, there are also many expenses that will be incurred through running one. Luckily, there are many tax deductions…

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Common SMSF mistakes to avoid

Running a self-managed super fund can be a great strategy for your super and your retirement, provided you manage it correctly. To ensure you can enjoy the later stages of life and…

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Maximising employee retention rates

There are many secrets to success when running a business; one of which is maximising employee retention rates. Retaining staff is extremely important for a number of reasons when it comes to…

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Engaging Facebook video marketing strategies

Facebook videos are commonly used as a marketing strategy for many businesses. This is an effective strategy, as long as it is done correctly. To make your Facebook videos work efficiently for…

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Price of housing drops in 2018

Research indicates that the pricing of houses in Australia has been dropping so far in 2018, and the trend is expected to continue. Last month, the price of housing on a national…

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Strategies for being an individual with a strong business approach

Individuals can possess specific qualities that will make them not only an exciting and positive person to be around but a fantastic business person. While personality is embedded in who you are…

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Managing risks associated with investing

Whenever or however you choose to invest, there will always be risk involved. Luckily, there are strategies you can adopt to manage this risk in the best way possible for you and…

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Making long-form content readable

Many people will say that writing long-form content is a ‘no-no’, however, sometimes it is the only way to discuss a particular topic. There are a number of do’s and don’ts you…

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The ATO targeting record keeping of small businesses

The Australian Tax Office is honing in on small businesses failing to comply with guidelines regarding appropriate record keeping. Findings from the ATO’s Protecting Honest Business campaign indicated that one of the…

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