Category: Web

Segmenting Emails Can Make A Difference To Your Sales: Here’s Why

When it comes to email marketing, a one size fits all solution is no solution at all. A robust marketing strategy needs a well-defined target audience, and for email marketing, list segmentation…

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Why Do Different Calls To Action Lead To Different Results?

When promoting a product online, it’s often recommended to add a call to action for your customers. But what is a call to action, and why does it matter to your business?…

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3 Ways To Make Search Keywords Work For Your Business

Have you been using Google Ads effectively in your business’s marketing? A lot of the time it comes down to the keywords that you’re using – and deciding what ones get used…

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Unsubscribing Should Be As Simple As A Click, Or You Could Get In Trouble…

Data is instrumental in making business decisions, assessing customer engagement and developing growth strategies. A business’ data generally doubles in 12 to 18 months, so inevitably, data decay will take place. This…

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Robots Aren’t Just Helping To Build Cars, They Could Be Writing Your Emails And Answering Your Calls – But How?

Ever thought about how good it could be if your phone’s autocorrect could just write a whole message off to a client instead of correcting your message? What about if someone else…

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What Will Trading Crypto On Bank Apps Mean For Investors?

In a digitally inclined world, adapting to technological advances such as cryptocurrency is a dividing opinion in many countries. One of Australia’s major four banks recently announced that it plans to use…

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Protect Your Data From Potential Breaches With These Tips…

A business that uses technology to assist in it’s day-to-day operations needs to think about security on both the tangible and intangible levels. With many businesses handling confidential data and client information,…

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Make Sure Your Business’s Social Media Isn’t Being Improperly Used WIth These Tips.

Social media platforms have become an increasingly pivotal aspect of marketing, particularly throughout the challenges of a digital economy. It’s one of the easiest ways to interact with existing and potential customers…

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These Five Tips Will Help You Get The Boost To Your Email Marketing That Your Business Needs

While email marketing remains one of the most effective platforms for businesses to reach clients on a personal level, it does not always deliver the results a business might be after. If…

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Share This With Your Business’s Marketing Strategy To Boost Effectiveness

Social sharing is a great way to drive traffic towards your business – however, many find that their content is not reaching the engagement level that it should be. Social media is…

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